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Advertising Agency Essex Southend-on-Sea

AdVeRtisinG

As an advertising agency based in Essex, Southend-on-Sea, my focus is on inspiring your target market and bidding on relevant keywords to ensure that your brand is visible and accurate, putting your business front and centre in search results. 

Advertising Agency Essex Southend-on-Sea

seizinG the oppoRtunity

Emotional Marketing for Your Brand

To achieve effective marketing, it’s essential to understand what motivates your audience and connect with them emotionally. Allocating a larger budget and exploring different channels will help you reach a wider audience. It’s also important to create ads optimised for each channel as they may perform differently.

 

By understanding what your audience is looking for in a product or service, you can make a huge impact on their response to your brand. I’ll help you gain positive traction and stand out in today’s competitive market by making your brand more relatable.

Advertising Agency Essex Southend-on-Sea sam holland atomic love

Advertising © Penguin Random House

Advertising Agency Essex Southend-on-Sea sam holland dawn french because of you

Advertising © Penguin Random House

Advertising Agency Essex Southend-on-Sea

Building a Strong Foundation for Content Creation

To produce great content, it’s crucial to start with a strong foundation. I understand how to include the right keywords and settings to ensure your ads are seen. Customer profiling is key in understanding your target market and I can help you create profiles of your ideal customers to better understand their motivations, needs and wants.

 

I’ll focus on creating high-quality, optimised content while testing what works and gradually increasing your budget as you see results. I’ll use multiple marketing platforms to tailor your content and maximise its potential while staying focused on the core values of your product/service to create customer loyalty and repeated purchases.

Advertising Agency Essex Southend-on-Sea

outlining the solution

Personalised Advertising: The Future of Marketing

In today’s advertising landscape, personalisation is more important than ever. Viewers are often watching content on mute, so dynamic visuals are essential. Influencer marketing is also an effective way to build trust and promote your brand.

 

I will focus on creating compelling content that fulfils a specific purpose and encourages interaction. I can concentrate on shorter videos that keep viewers engaged and repurposing content for maximum reach. My goal is to provide an emotional and rich experience that strengthens engagement and delivers value to your brand.

Advertising Agency Essex Southend-on-Sea sam holland the recovery of rose gold

Advertising © Penguin Random House

Advertising Agency Essex Southend-on-Sea

the deliVeRy Model

Strategising For Growth

I can create effective campaigns that take your audience on a journey from awareness to advocacy. It all starts with creating brand awareness, followed by consideration of your products or services, converting potential customers into loyal customers and ultimately turning loyal customers into brand advocates. This model gives you the power to build lasting relationships and drive brand growth.

Awareness

Awareness is key and that means understanding who your audience is, what they need or want and how to reach them.

 

Without that information, it will be hard to sell your product or service.

Consideration

I’m here to provide you with all the information you need to make an informed decision.

 

Let’s dive in and discover how my services will help you achieve your goals.

Conversion

It’s vital to convert first-time customers into repeating customers. 

 

By making sure their first experience with your business is positive, they’ll be eager to return.

Loyalty

When it comes to marketing, customer retention should be your top priority. Why? Because it’s more cost-effective to keep the customers you have rather than constantly acquiring new ones.

Advocacy

Word-of-mouth is still the most powerful marketing tool out there. By creating a product or service that people love, they’ll naturally want to tell their friends and family about it.

Advertising Agency Essex Southend-on-Sea sam holland gillian mcallister

Advertising © Penguin Random House

Advertising Agency Essex Southend-on-Sea

the chAnGinG MARket

Revolutionising Marketing for Today’s World

Marketing is an ever-evolving field, with technological advancements constantly providing new opportunities to promote brands. Print and TV ads are no longer the only options available, and it’s essential to prioritise brand values when creating content. The conversion rate is a critical metric to measure success and planning ahead is key.

 

I stay ahead of the game and anticipate future changes to ensure that your brand effectively engages with customers and transforms the way they interact with the market.

Advertising Agency Essex Southend-on-Sea

Email Marketing Reigns Supreme for ROI: Global Survey Results

Share of respondents who rated the following digital marketing channels as ‘excellent’ or ‘good’ for ROI in the United Kingdom (UK) and worldwide in 2019.

 

During a 2019 survey carried out among marketers from across the globe (out of which 57% were based in the United Kingdom), 73% of in-house marketers and 75% of agency marketers rated email marketing as excellent or good for return on investment (ROI).

Source: Statista 2022

Quantifying the Upside & Potential ROI from Market Growth

Advertising © Michael Joseph

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Advertising Agency Essex Southend-on-Sea

the peRfect pRoduct

Connect with Your Audience Anytime, Anywhere

I know that the rise of the internet has opened up endless opportunities for brands to reach potential customers in ways that were once impossible.

 

I can help you leverage digital channels such as search engines, social media, email and other websites to effectively promote your products or services. Together, we’ll develop a custom digital marketing strategy that aligns with your goals and maximises your online presence.

when they find her

Advertising © Penguin Random House